Malibu Beach House
To raise awareness of a newly launched influencer-driven e-commerce site , FORAY, via a non traditional form of advertising.
We curated a month-long FORAY Malibu Beach House that was a content-driven hub and secured over 10 brand partners/advertisers. Partners were able to launch products, host pop-up shops, produce photo shoots, host dinners and beach side performances to engage in paid social media placements while promoting FORAY as a brand. We secured partners and monetary contributions from global brands including Topshop, Casper, Cover FX, Parachute, LG Signature, AUS Labels and many more.