Sunset Studios

REDSPACE

 
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#REDspace Launch

PASADENA


The Task

To infuse a lifestyle component to a traditionally automotive endemic market to launch a new elective automotive company with tag line ‘A wondrous space that decided to become a car’ lead by lauded former BMW Chief Designer, Chris Bangle.

 

The Solution

Through creative experiences, public relations and a paid influencer program, REDspace saw expansion in digital and social media audience and demographic. Press features include, Wired, Forbes, Fast Company, Mashable, Us Weekly and more.

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