DIESEL- 24 HOUR
DIGITAL EXPERIENCE,
PRIDE 2020

For World Wide Pride 2020 we connected Diesel to queer communities all over the globe and produced and hosted a global 24 hour virtual party on ZOOM. With Paid media, CRM, ECOMM and organic & paid social media we were able to reach 5.6M consumers in the targeted demographic. Cities included: Toronto, Barcelona, London, Los Angeles, Sao Paulo, Beirut, Shanghai, Tokyo.

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Selected Works

UGG 40thProject type

Hypebeast 100Project type

Pax Content ShootProject type

Athena ClubProject type

Alo YogaProject type

LinkTreeProject type

Route AppProject type

Hypno x BAYCProject type

ExtraProject type

Harley-DavidsonProject type

SunwinkProject type

NikeProject type

Soho HouseProject type

Levi’sProject type

Impossible FoodsProject type