NIKE
OVERVIEW
We’re one of Nike’s trusted partners in ideating & bringing to life product launches, brand initiatives, and evergreen campaigns.
For Nike’s annual Air Max Day, Sunset Studios created a pop-up meets block party experience for the LA community, with a surprise performance by Travis Scott. In New York, we celebrated Air Max Day by taking over the Nike Soho Flagship with AR video content featuring athletes Naomi Osaka and Leo Baker. We also took over the Soho flagship to launch the Nike Infinity React silhouette, creating a reset & rejuvenate destination for guests with curated daily workshops.
MEDIA IMPRESSIONS
10M+
ATTENDEES
50k+
RESPONSIBILITIES
Art Direction & Concepting
Campaign Ideation & Execution
Interactive Retail Activations
Production & Custom Fabrication
Partnerships & Programming
Selected Works
Harley-DavidsonProject type
SunwinkProject type
Soho HouseProject type
Levi’sProject type
Impossible FoodsProject type
Route AppProject type